How the customer list is built
Pro only. Every unique email or phone that has ever booked lands as a customer row.
The customer list is a Pro feature. On Starter, bookings still work, but we don't build a persistent customer profile.
What creates a customer row
- A public booking with an email address.
- A walk-in you added to the calendar with an email or phone.
- A row imported from another platform.
We de-duplicate on email, falling back to phone when there's no email. Two bookings with the same email = one customer row.
What's on a customer row
| Field | Source |
|---|---|
| Name | The most recent booking |
| Original booking | |
| Phone | Original booking |
| Total visits | Count of completed bookings |
| Last visit | Most recent completed booking date |
| No-shows | Count of no_show bookings |
| Notes | You add them by hand |
| Tags | You add them by hand |
What isn't there
- Spend total. We don't track cash paid in-shop; only deposits taken through Booked are ever seen.
- Product purchases.
- Marketing consent (yet—SMS consent is tracked separately).